Culture

Mr. Sam’s values

We’re known around the world as the company that helps our customers save money so they can live better. We’re also well known for our unique corporate culture. Sam Walton built our business on values and morals. Those rules and customs have helped us become one of the world’s most admired companies.

Respect

At the core of every one of our rules and customs is the basic value of respect – for the customer, associates, and suppliers. It’s our focus for building relationships. It helps us serve the communities in which we live, and build a business committed to excellence.

Learn about our culture

Open Door

Our management believes open communication is critical to understanding and meeting our associates’ and our customers’ needs. Associates can trust and rely on the open door; it's one of the most important parts of our culture.

Sundown Rule

Observing the Sundown Rule means we do our best to answer requests by the close of business on the day we receive them. Whether it's a request from a store across the country or a call from down the hall, we do our very best to give each other and our customers same-day service. We do this by combining our efforts and depending upon each other to get things done.

Grass Roots Process

Sam’s philosophy lives on today in Walmart’s Grass Roots Process, our formal way of capturing associates’ ideas, suggestions and concerns.

3 Basic Beliefs & Values

Our unique culture has helped make Walmart one of the world’s most admired companies. Since Sam Walton opened Walmart in 1962, our culture has rested on three basic beliefs. We live out these beliefs each day in our interactions with our customers and each other.

10-Foot Rule

The 10-foot Rule is one of our secrets to customer service. During his many store visits, Sam Walton encouraged associates (employees) to take this pledge with him: "I promise that whenever I come within 10 feet of a customer, I will look him in the eye, greet him, and ask if I can help him."

Servant Leadership

Sam Walton believed that effective leaders do not lead from behind their desks. "It's more important than ever that we develop leaders who are servants, who listen to their partners – their associates – in a way that creates wonderful morale to help the whole team accomplish an overall goal,” Sam said.

Teamwork

Sam Walton, our founder, believed in the power of teamwork. As our stores grow and the pace of modern life quickens, that philosophy of teamwork has only become more important over the years.

Walmart Cheer

Don't be surprised if you hear our associates shouting this enthusiastically at your local Walmart store. It's our cheer, and while it might not sound serious, we take it seriously. It's one way we show pride in our company.

Associate Stories

Read inspiring stories from associates (employees) that carry out our beliefs and values every day.